Services: Campaign planning - Media buying
Media: Out of home
We were referred to and approached by EV-OG in 2024 to help with the launch and promotion of their initial site in Wreckin retail park, Telford. In addition to some PR activity and internal social media activity, they wanted to reach a mass audience to attract electric vehicle owners to make use of their innovative off grid charging facility.
Due to this being a brand new business looking to disrupt the EV chagrin market, we planned and executed an out of home campaign using a mix of digital large format, roadside billboards and for close proximity and further repetition, digital 6ft screens in all major shopping malls in and surrounding the area.
